{"id":60903,"date":"2026-02-20T21:41:41","date_gmt":"2026-02-20T21:41:41","guid":{"rendered":"https:\/\/www.aeroermo.com\/home\/?p=60903"},"modified":"2026-02-20T21:42:41","modified_gmt":"2026-02-20T21:42:41","slug":"pricetravel-holding-acelera-su-expansion-regional-y-redefine-la-distribucion-turistica-con-ia-y-tecnologia-avanzada","status":"publish","type":"post","link":"https:\/\/www.aeroermo.com\/home\/pricetravel-holding-acelera-su-expansion-regional-y-redefine-la-distribucion-turistica-con-ia-y-tecnologia-avanzada\/","title":{"rendered":"PriceTravel holding acelera su expansi\u00f3n regional y redefine la distribuci\u00f3n tur\u00edstica con IA y tecnolog\u00eda avanzada"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"60903\" class=\"elementor elementor-60903\" data-elementor-settings=\"[]\">\n\t\t\t\t\t\t<div class=\"elementor-inner\">\n\t\t\t\t\t\t\t<div class=\"elementor-section-wrap\">\n\t\t\t\t\t\t\t<section class=\"elementor-section 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class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">PriceTravel holding acelera su expansi\u00f3n regional y redefine la distribuci\u00f3n tur\u00edstica con IA y tecnolog\u00eda avanzada<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-219d7446 elementor-invisible elementor-widget elementor-widget-image\" data-id=\"219d7446\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInLeft&quot;,&quot;_animation_delay&quot;:300}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image\">\n\t\t\t\t\t\t\t\t\t\t<img width=\"1024\" height=\"576\" src=\"https:\/\/www.aeroermo.com\/home\/wp-content\/uploads\/2026\/02\/PriceTravel-ANATO-2026-1024x576.jpg\" class=\"attachment-large size-large\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/www.aeroermo.com\/home\/wp-content\/uploads\/2026\/02\/PriceTravel-ANATO-2026-1024x576.jpg 1024w, https:\/\/www.aeroermo.com\/home\/wp-content\/uploads\/2026\/02\/PriceTravel-ANATO-2026-300x169.jpg 300w, https:\/\/www.aeroermo.com\/home\/wp-content\/uploads\/2026\/02\/PriceTravel-ANATO-2026-768x432.jpg 768w, https:\/\/www.aeroermo.com\/home\/wp-content\/uploads\/2026\/02\/PriceTravel-ANATO-2026-1536x864.jpg 1536w, https:\/\/www.aeroermo.com\/home\/wp-content\/uploads\/2026\/02\/PriceTravel-ANATO-2026-920x518.jpg 920w, https:\/\/www.aeroermo.com\/home\/wp-content\/uploads\/2026\/02\/PriceTravel-ANATO-2026-230x129.jpg 230w, https:\/\/www.aeroermo.com\/home\/wp-content\/uploads\/2026\/02\/PriceTravel-ANATO-2026-350x197.jpg 350w, https:\/\/www.aeroermo.com\/home\/wp-content\/uploads\/2026\/02\/PriceTravel-ANATO-2026-480x270.jpg 480w, https:\/\/www.aeroermo.com\/home\/wp-content\/uploads\/2026\/02\/PriceTravel-ANATO-2026-200x113.jpg 200w, https:\/\/www.aeroermo.com\/home\/wp-content\/uploads\/2026\/02\/PriceTravel-ANATO-2026.jpg 1600w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dd6d211 elementor-widget elementor-widget-spacer\" data-id=\"dd6d211\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-403593bb elementor-widget elementor-widget-text-editor\" data-id=\"403593bb\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\"><p>PriceTravel Holding confirm\u00f3 su participaci\u00f3n en la 45\u00aa edici\u00f3n de la Vitrina Tur\u00edstica ANATO, que se llevar\u00e1 a cabo del 25 al 27 de febrero en Corferias, en Bogot\u00e1, uno de los encuentros m\u00e1s relevantes para la industria tur\u00edstica en Am\u00e9rica Latina.<\/p>\n<p>La feria representa una plataforma estrat\u00e9gica para fortalecer alianzas comerciales, ampliar el inventario tur\u00edstico y generar nuevas oportunidades de negocio en la regi\u00f3n.<\/p>\n<p>En este contexto, la compa\u00f1\u00eda desplegar\u00e1 una agenda orientada al crecimiento con una delegaci\u00f3n de m\u00e1s de 40 ejecutivos que sostendr\u00e1n m\u00e1s de 500 reuniones con cadenas hoteleras, aerol\u00edneas, agencias de viajes, mayoristas y organismos de promoci\u00f3n tur\u00edstica. La comitiva estar\u00e1 encabezada por Jorge Restrepo, CEO; Rafael Durand, COO; Juan Socas, CCO; y Juan Diego Zapata, director general en Colombia.<\/p>\n<p>La participaci\u00f3n en ANATO 2026 forma parte de la estrategia regional de PriceTravel Holding para fortalecer su modelo de distribuci\u00f3n integral, que conecta proveedores tur\u00edsticos con canales de venta B2C, B2B y B2B2C.<\/p>\n<p>Con m\u00e1s de 25 a\u00f1os de trayectoria, la compa\u00f1\u00eda ha desarrollado uno de los ecosistemas de distribuci\u00f3n m\u00e1s robustos del sector, comercializando m\u00e1s de 500.000 productos de viaje y distribuyendo su oferta en m\u00e1s de 180 mercados de origen, con fuerte presencia en Latinoam\u00e9rica, el Caribe, Estados Unidos y Europa. Su portafolio integra cadenas hoteleras internacionales, hoteles independientes, aerol\u00edneas, traslados, paquetes din\u00e1micos y servicios complementarios, permitiendo a socios comerciales y viajeros acceder a una oferta diversa, competitiva y adaptable a m\u00faltiples perfiles de consumo.<\/p>\n<p>El crecimiento de doble d\u00edgito registrado al cierre de 2025 ha estado respaldado por una inversi\u00f3n sostenida en innovaci\u00f3n tecnol\u00f3gica y desarrollo digital. Actualmente, PriceTravel Holding impulsa soluciones basadas en inteligencia artificial que optimizan la experiencia de b\u00fasqueda y reserva mediante procesamiento de b\u00fasquedas complejas en milisegundos, comparaciones automatizadas, recomendaciones personalizadas y sistemas inteligentes que aprenden de la retroalimentaci\u00f3n continua para mejorar la precisi\u00f3n y velocidad de las sugerencias. Estas capacidades fortalecen la conexi\u00f3n entre oferta y demanda, incrementan la conversi\u00f3n comercial y elevan la experiencia del usuario.<\/p>\n<p>En ANATO 2026, la compa\u00f1\u00eda participa con sus distintas unidades de negocio: <span style=\"color: #3366ff;\"><strong><a style=\"color: #3366ff;\" href=\"http:\/\/pricetravel.com\/\" target=\"_blank\" rel=\"noopener\">PriceTravel.com<\/a><\/strong><\/span> y <span style=\"color: #3366ff;\"><strong><a style=\"color: #3366ff;\" href=\"http:\/\/tiquetesbaratos.com\/\" target=\"_blank\" rel=\"noopener\">TiquetesBaratos.com<\/a><\/strong><\/span>, dirigidas al cliente final; PriceAgencies, con m\u00e1s de 16,000 agencias afiliadas en Colombia, M\u00e9xico, Per\u00fa y Estados Unidos; Connect, su plataforma B2B de distribuci\u00f3n hotelera mediante integraciones API\/XML; y PriceAffiliates, unidad B2B2C que proporciona motores de reserva a m\u00e1s de 300 empresas. Este ecosistema integra tecnolog\u00eda, contenido y servicio especializado, permitiendo maximizar el alcance comercial de proveedores y socios estrat\u00e9gicos.<\/p>\n<p>Colombia contin\u00faa consolid\u00e1ndose como uno de los mercados m\u00e1s din\u00e1micos para la compa\u00f1\u00eda. La presencia en ANATO reafirma su compromiso con el desarrollo del turismo y el fortalecimiento de alianzas estrat\u00e9gicas en la regi\u00f3n.<\/p>\n<p><em>\u201cEstar presentes en ANATO es clave para seguir impulsando nuestro crecimiento en Colombia y la regi\u00f3n. Llegamos con un portafolio m\u00e1s robusto y con tecnolog\u00eda que nos permite ofrecer experiencias m\u00e1s eficientes, personalizadas y de alto valor para nuestros socios y viajeros\u201d<\/em>, se\u00f1al\u00f3 Juan Diego Zapata, director general en Colombia de PriceTravel Holding.<\/p>\n<p>En 2026, PriceTravel Holding celebra 25 a\u00f1os de operaci\u00f3n, consolidando un modelo que ha evolucionado desde la distribuci\u00f3n tradicional hacia un ecosistema tecnol\u00f3gico global enfocado en conectividad, eficiencia y personalizaci\u00f3n. Durante este periodo, la compa\u00f1\u00eda ha fortalecido su presencia regional y su infraestructura tecnol\u00f3gica para responder a un viajero cada vez m\u00e1s digital y a socios comerciales que demandan mayor integraci\u00f3n, velocidad y competitividad.<\/p>\n<p>De cara a esta nueva etapa, el grupo proyecta una expansi\u00f3n sostenida en mercados estrat\u00e9gicos de Latinoam\u00e9rica y el fortalecimiento de integraciones tecnol\u00f3gicas con proveedores globales, impulsando soluciones basadas en inteligencia artificial y automatizaci\u00f3n que optimicen la experiencia de usuarios, agencias y aliados comerciales.<\/p>\n<p><em>\u201cCumplir 25 a\u00f1os representa la evoluci\u00f3n de PriceTravel Holding hacia un ecosistema tecnol\u00f3gico que conecta de manera m\u00e1s inteligente la oferta tur\u00edstica global con la demanda regional. Hoy nuestro enfoque est\u00e1 en seguir innovando, fortalecer la personalizaci\u00f3n mediante inteligencia artificial y expandir nuestra presencia en mercados estrat\u00e9gicos para generar mayor valor a nuestros socios y viajeros\u201d<\/em>, se\u00f1al\u00f3 Jorge Restrepo, CEO de PriceTravel Holding.<\/p>\n<p>Con una visi\u00f3n centrada en la innovaci\u00f3n y la expansi\u00f3n sostenible, PriceTravel Holding reafirma su compromiso de seguir conectando la oferta tur\u00edstica global con la demanda regional, contribuyendo al crecimiento de la industria y al desarrollo econ\u00f3mico del turismo en Latinoam\u00e9rica.<\/p>\n<p><strong>Prensa PriceTravel Holding<\/strong><\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-13494056 elementor-widget elementor-widget-spacer\" data-id=\"13494056\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div 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elementor-element elementor-element-127c2c0b\" data-id=\"127c2c0b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-42709d93 elementor-widget elementor-widget-spacer\" data-id=\"42709d93\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-169fc572 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"169fc572\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;zoomIn&quot;,&quot;_animation_delay&quot;:200}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">Cont\u00e1ctanos:<\/h5>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-60d05ae9 elementor-section-boxed elementor-section-height-default elementor-section-height-default stylepress-section-color-normal elementor-invisible\" data-id=\"60d05ae9\" data-element_type=\"section\" data-settings=\"{&quot;animation&quot;:&quot;fadeInLeft&quot;,&quot;animation_delay&quot;:300}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-7a581868\" data-id=\"7a581868\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7d026635 elementor-widget elementor-widget-text-editor\" data-id=\"7d026635\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\"><p>Calle 24B #74-27,<br \/><span style=\"color: #0095d9;\">Bogot\u00e1 \u2013 Colombia<br \/>Tel\u00e9fono:<\/span><br \/>+57 601 5213937<br \/><span style=\"color: #0095d9;\">M\u00f3vil:<\/span><br \/><span class=\"selectable-text copyable-text\">+57 (322) 4548248<\/span><span class=\"selectable-text copyable-text\"> \/ USA: <\/span><span class=\"selectable-text copyable-text\">+1 305 7717007<\/span><br \/>Email: info<span style=\"color: #0095d9;\">@<\/span>AeroErmo.com<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div 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