{"id":44253,"date":"2024-10-29T02:14:08","date_gmt":"2024-10-29T02:14:08","guid":{"rendered":"https:\/\/www.aeroermo.com\/home\/?p=44253"},"modified":"2024-10-29T02:17:19","modified_gmt":"2024-10-29T02:17:19","slug":"el-52-de-las-reservas-turisticas-desde-colombia-durante-hot-sale-2024-fueron-hacia-destinos-internacionales","status":"publish","type":"post","link":"https:\/\/www.aeroermo.com\/home\/el-52-de-las-reservas-turisticas-desde-colombia-durante-hot-sale-2024-fueron-hacia-destinos-internacionales\/","title":{"rendered":"El 52% de las reservas tur\u00edsticas desde Colombia durante Hot Sale 2024, fueron hacia destinos internacionales"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"44253\" class=\"elementor elementor-44253\" data-elementor-settings=\"[]\">\n\t\t\t\t\t\t<div class=\"elementor-inner\">\n\t\t\t\t\t\t\t<div class=\"elementor-section-wrap\">\n\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element 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class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">El 52% de las reservas tur\u00edsticas desde Colombia durante Hot Sale 2024, fueron hacia destinos internacionales<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7a34b613 elementor-invisible elementor-widget elementor-widget-image\" data-id=\"7a34b613\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInLeft&quot;,&quot;_animation_delay&quot;:300}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image\">\n\t\t\t\t\t\t\t\t\t\t<img width=\"640\" height=\"359\" src=\"https:\/\/www.aeroermo.com\/home\/wp-content\/uploads\/2024\/10\/Cortesia-Viajes-Falabella-Reservas-por-internet.jpeg\" class=\"attachment-large size-large\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/www.aeroermo.com\/home\/wp-content\/uploads\/2024\/10\/Cortesia-Viajes-Falabella-Reservas-por-internet.jpeg 640w, https:\/\/www.aeroermo.com\/home\/wp-content\/uploads\/2024\/10\/Cortesia-Viajes-Falabella-Reservas-por-internet-300x168.jpeg 300w, https:\/\/www.aeroermo.com\/home\/wp-content\/uploads\/2024\/10\/Cortesia-Viajes-Falabella-Reservas-por-internet-230x129.jpeg 230w, https:\/\/www.aeroermo.com\/home\/wp-content\/uploads\/2024\/10\/Cortesia-Viajes-Falabella-Reservas-por-internet-350x196.jpeg 350w, https:\/\/www.aeroermo.com\/home\/wp-content\/uploads\/2024\/10\/Cortesia-Viajes-Falabella-Reservas-por-internet-480x269.jpeg 480w, https:\/\/www.aeroermo.com\/home\/wp-content\/uploads\/2024\/10\/Cortesia-Viajes-Falabella-Reservas-por-internet-200x112.jpeg 200w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/>\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dec6a7f elementor-widget elementor-widget-spacer\" data-id=\"dec6a7f\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4f2309e2 elementor-widget elementor-widget-text-editor\" data-id=\"4f2309e2\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\"><h5 style=\"text-align: center;\"><strong><em>Bogot\u00e1 se consolid\u00f3 como la ciudad con mayor n\u00famero de compras, con el 30% de los productos vendidos. <\/em><\/strong><\/h5><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4b6f37b elementor-widget elementor-widget-text-editor\" data-id=\"4b6f37b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\"><p>El Hot Sale 2024, que tuvo lugar en los \u00faltimos d\u00edas, dej\u00f3 resultados positivos para la industria tur\u00edstica, con un notable crecimiento en ventas en comparaci\u00f3n con la edici\u00f3n del a\u00f1o anterior. Viajes Falabella, la agencia multicanal, report\u00f3 un aumento del 25% en ventas frente al Hot Sale 2023, lo que refleja el creciente inter\u00e9s de los colombianos por viajar.<\/p>\n<p><em>&#8220;Durante esta jornada encontramos que a nivel nacional Cartagena y San Andr\u00e9s fueron los destinos m\u00e1s solicitados, con el 26% de las reservas, seguidos por Santa Marta con el 20%. En el \u00e1mbito internacional, Panam\u00e1 fue el destino l\u00edder con el 18%, seguido de Punta Cana con el 15% y Madrid con el 11%.<\/em>\u201d coment\u00f3 <strong>Daniel Figueroa, Gerente Comercial de Viajes Falabella Colombia.<\/strong><\/p>\n<h5><strong>Noviembre y diciembre, los meses m\u00e1s demandados<\/strong><\/h5>\n<p>En cuanto a las fechas de viaje, noviembre se posicion\u00f3 como el mes m\u00e1s popular para viajar, con el 37% de las reservas, siendo el segundo puente festivo del mes uno de los momentos m\u00e1s solicitados. Por su parte, el 20% de los colombianos optaron por diciembre, principalmente para disfrutar las festividades de fin de a\u00f1o fuera del pa\u00eds.<\/p>\n<p>Adem\u00e1s, los paquetes tur\u00edsticos lideraron las preferencias con el 70% de las transacciones, seguidos por los vuelos, que representaron el 15%.<em> \u201cEn cuanto a la distribuci\u00f3n geogr\u00e1fica, el 52% de las reservas fueron para destinos internacionales, mientras que el 48% fueron para destinos nacionales<\/em>\u201d, agreg\u00f3 <strong>Figueroa.<\/strong><\/p>\n<p><em>Por otra parte, de acuerdo con el an\u00e1lisis de Viajes Falabella, durante Hot Sale el canal de ventas m\u00e1s utilizado por los viajeros colombianos fue a trav\u00e9s de canales offline. \u201cLas 33 tiendas que tenemos en todo el pa\u00eds representaron el 70% de las transacciones durante el Hot Sale, mientras que el 30% se realiz\u00f3 a trav\u00e9s de nuestras plataformas online (p\u00e1gina web y app). Esto evidencia la relevancia que mantienen nuestros puntos de venta f\u00edsicos y el trabajo de nuestros m\u00e1s de 100 expertos en turismo en el proceso de compra&#8221;,<\/em> finaliz\u00f3 <strong>Figueroa.<\/strong><\/p>\n<p>Una de las compras m\u00e1s destacadas durante el Hot Sale fue un circuito tur\u00edstico a Tokio, valorado en 16,500 USD, lo que demuestra la confianza de los consumidores en la agencia. En promedio, las reservas m\u00e1s comunes fueron realizadas por familias de tres a cuatro personas.<\/p>\n<p>El Hot Sale 2024 no solo reafirm\u00f3 el deseo de los colombianos de viajar, sino que tambi\u00e9n consolid\u00f3 a noviembre y diciembre como los meses preferidos para sus escapadas. Adem\u00e1s, Viajes Falabella registr\u00f3 un aumento del 37% en las b\u00fasquedas de su app en comparaci\u00f3n con las cuatro semanas previas, revelando que cada vez m\u00e1s colombianos buscan las ofertas a trav\u00e9s de dispositivos m\u00f3viles.<\/p>\n<p><strong>Prensa Viajes Falabella<\/strong><\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ddf02bc elementor-widget elementor-widget-spacer\" data-id=\"ddf02bc\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<footer class=\"elementor-section elementor-top-section elementor-element elementor-element-5c1b677a elementor-section-stretched 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elementor-invisible\" data-id=\"44bbc447\" data-element_type=\"section\" data-settings=\"{&quot;animation&quot;:&quot;fadeInLeft&quot;,&quot;animation_delay&quot;:300}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-7ee1a0e6\" data-id=\"7ee1a0e6\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-25c604cd elementor-widget elementor-widget-text-editor\" data-id=\"25c604cd\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\"><p>Calle 24B #74-27,<br \/><span style=\"color: #0095d9;\">Bogot\u00e1 \u2013 Colombia<br \/>Tel\u00e9fono:<\/span><br \/>+57 601 5213937<br \/><span style=\"color: #0095d9;\">M\u00f3vil:<\/span><br \/><span class=\"selectable-text copyable-text\">+57 (322) 4548248<\/span><span class=\"selectable-text copyable-text\"> \/ USA: <\/span><span class=\"selectable-text copyable-text\">+1 305 7717007<\/span><br \/>Email: info<span style=\"color: #0095d9;\">@<\/span>AeroErmo.com<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-2f975b43\" data-id=\"2f975b43\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-583c5946 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elementor-section-height-default stylepress-section-color-normal elementor-invisible\" data-id=\"79709419\" data-element_type=\"section\" data-settings=\"{&quot;animation&quot;:&quot;fadeInUp&quot;,&quot;animation_delay&quot;:300}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-7896f263\" data-id=\"7896f263\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6146f643 elementor-widget elementor-widget-text-editor\" data-id=\"6146f643\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\"><p><a 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SESI\u00d3N<\/a><\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-25edb78b\" data-id=\"25edb78b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5ebcff7 elementor-widget elementor-widget-spacer\" data-id=\"5ebcff7\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-4c2aec81 elementor-section-content-top elementor-hidden-tablet elementor-hidden-phone elementor-section-boxed elementor-section-height-default elementor-section-height-default stylepress-section-color-normal elementor-invisible\" data-id=\"4c2aec81\" data-element_type=\"section\" data-settings=\"{&quot;animation&quot;:&quot;bounceIn&quot;,&quot;animation_delay&quot;:300}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-narrow\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-3b126b5f\" data-id=\"3b126b5f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1e630472 elementor-hidden-tablet elementor-hidden-phone elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"1e630472\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;zoomIn&quot;,&quot;_animation_delay&quot;:200}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">VISITA NUESTRAS REDES:<\/h5>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-4d962e71 elementor-section-content-top elementor-hidden-tablet elementor-hidden-phone elementor-section-boxed elementor-section-height-default elementor-section-height-default stylepress-section-color-normal elementor-invisible\" data-id=\"4d962e71\" data-element_type=\"section\" data-settings=\"{&quot;animation&quot;:&quot;bounceIn&quot;,&quot;animation_delay&quot;:300}\">\n\t\t\t\t\t\t<div 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